1. Introduction to
Dawn News
Dawn News is Pakistan's 24 hour
Urdu news channel. The channel is based in Karachi where the head office is
located. The channel Dawn News is a subsidiary of Pakistan Herald Publications
Limited (PHPL), which is Pakistan's largest English language media group. The
test transmission of the station occurred on May 25, 2007, and the channel went
live on July 23, 2007. On May 15, 2010, Dawn News converted into an Urdu news
channel after successful test transmission of four hours a day. The conversion
was due to its financial crisis and thin viewership in the country as most
people in Pakistan could not understand English. Now Express 24/7 replaced it
as the Pakistan's only English news channel for a brief time, which was also
then shut down by Express Media Group for financial reasons.
2. Ownership of Dawn
Media Group
The Dawn Media Group is the trading name of Pakistan Herald
Publications (Pvt.) Ltd a Pakistani media company. It started using this
trading name in 2008 "to reflect the Group's transformation from a
publisher of newspapers and magazines into a powerful multimedia group"
(from a 2011 corporate brochure).
The Karachi based group is owned by the powerful Haroon and
Saigol families. It's CEO is Hameed Haroon, and its chairman is Amber Haroon
Saigol, daughter of the previous chairman Mahmoud Haroon and the 11th richest
individual in Pakistan in 1993 (the only year that the Pakistani government has
published the wealth of the country's richest citizens). A list over the 40
richest families in Pakistan, published in 2006, ranks the Saigol family as the
sixth richest and the Haroons and the 16th richest.
3. Popularity of Dawn
News
Dawn News' Test Transmission was launched by former
President of Pakistan, Pervez Musharraf. The complete launch of the channel
coincided with the result of the Supreme Court case which cleared the Chief
Justice Iftikhar Muhammad Chaudhry for his judicial campaign as a result of his
suspension by General Pervez Musharraf. The channel was initially housed in
Haroon House, the head-office of PHPL, but later moved to its current premises
in West Wharf, Karachi.
4. Structure
The Dawn Media Group covers three areas: print media
(organised as a separate division called Dawn Group of Newspapers), broadcast
media, and internet media:
Print media: Dawn, its flagship newspaper. The Star, an evening newspaper. Herald, a current affairs monthly. Spider, a monthly Internet magazine. Aurora, a marketing and advertising bi-monthly
Broadcast media: Dawn News, 24-hour news channel, broadcasting in English
2007-2010, but since 2010 in Urdu. City FM 89, a music radio channel
Internet media: Dawn.com, a news web site
Exhibitions: Dawn Education Expo, annually education festival
5. History
The founder of Pakistan, Quaid-e-Azam Muhammad Ali Jinnah
launched the Dawn newspaper in the 1940s- it is the oldest English language
newspaper in Pakistan. The Dawn Media Network launched DawnNews, Pakistan’s
first English language news and current affairs television channel, according
to DawnNews they vow to "provide its viewers with a medium that is
responsible, credible and balanced.
After a brief test transmission, the channel went live on
July 23, 2007. Over past three years the channel has established its fame being
the most credible voice in the murky pool of electronic media, in Pakistan.
Probably, the most talented and hard working journalists of
present time have been associated with the channel since the beginning. Some of
them left to pursue their career in the same profession. Nonetheless, with
superb hard-work and dedicated they converted the dream into a reality.
Keeping in view the public demand, Dawn News has decided to
launch a separate Urdu news channel. But before launching the separate channel,
it has started a three-hour Urdu transmission within its English channel’s
airtime. The purpose is to get valuable feedback from the viewers. So far the
feedback is tremendous.
Dawn News has broken a number of big stories. It was Dawn News
which exclusively broadcast the footage of the assassin of former Prime
Minister Benazir Bhutto. It was Dawn News that got official confirmation from
Pakistan that lone surviving gunman of Mumbai terror attacks – Ajmal Kasab –
was a Pakistani.
Besides, Dawn News has covered major events including Lal
Masjid operation, lawyers’ movement, military operations in tribal areas and
2008 general elections. Most of the time, the channel beat its rivals despite
limited resources.
Dawn News transmission is watched in all urban areas of
Pakistan. It also has access to the rural population, wherever the cable
reaches. DawnNews is in agreement with several satellite TV channels, which
include BBC World, Sky News, ABC News and Al-Jazeera and can be watched in the
US, Europe, Middle East and Africa. In U.K. it can be accessed through Sky
cable at Channel 845.
Programs of Dawn News
in 2012
· KHABARDAAR
· Khabrain
· News Night with Talat
· Mast Mornings with Maira
· Equinox
· A Taste of Fusion
· The First Blast
· No Reservations
· Sport Zone
· Maximum Masala
· Doosri Kahani
· Reporter
· Raid
· Mano ya Na Mano
Dawn News presents comprehensive and analytical news
bulletins, covering stories from all over Pakistan and provides relevant and
timely updates minute by minute. At DawnNews, we ensure the provision of clear,
accurate and reliable information.
Our bulletins also give you exclusive investigative and
follow-up reports put together by our team of seasoned journalists.
1. Dawn News keeps
you updated with the latest headlines every hour on the hour.
Headlines throughout the day. Dawn News keeps you updated
every hour on the hour with its news bulletins.
2. News at 2 is your
late night news roundup bulletin that gives you the details of the previous
day’s events. EVERYDAY at 02:00 PST
3. News at 6 is your
early morning news bulletin that provides international and local coverage of
the current and previous day’s events. EVERYDAY at 06:00 PST
4. News at 8 sets the
agenda for the entire day and helps you start your day on the right note. EVERYDAY
at 08:00 PST
5. News at Noon is
your mid-day bulletin that brings you news as it happens. EVERYDAY at 12:00
PST
6. News at 3 is your
afternoon bulletin that keeps you abreast of the day’s events. EVERYDAY at
15:00 PST
7. News at 6 is your
evening news roundup bulletin that sums up the events of the entire day. EVERYDAY
at 18:00 PST
8. News at 9 is a
comprehensive, prime time news bulletin that provides minute by minute updates
and reviews of major events taking place in Pakistan and across the globe. EVERYDAY
at 21:00 PST
9. News at 11 wraps
up the entire day’s events, providing you with insightful and detailed updates.
EVERYDAY at 23:00 PST
News night with Talat
Based on a Journalist’s opinion who is known for his
investigative journalism. He has traveled from Waziristan to the West Bank
Palestine for exclusive scoops and news. Airing Time: Monday – Friday 10:05 PM
Target Point
Asma Chaudhry targets the political and social issues that
affect the daily lives of the people of Pakistan. Asking clear cut, sharp and
piercing questions of decision-makers, Asma homes into the heart of the issue
to get you the answers you deserve. Airing Day: MONDAY-FRIDAY 11:05 PM
No comments:
Post a Comment